Terms of Service

Effective Date: March 20, 2026

These Terms of Service ("Terms") govern your access to and use of the services provided by A247 ("A247," "we," "us," or "our") through the a247.ai platform and any associated interfaces, APIs, and integrations (collectively, the "Service"). By accessing or using the Service, you agree to be bound by these Terms.

These Terms apply to: (a) Business Clients — gym chains, fitness studios, and similar businesses that subscribe to A247; and (b) End Users — the customers and members of those businesses who interact with the Service through messaging platforms such as WhatsApp, SMS, web chat, email, and other supported channels.

1. Description of the Service

A247 is a multi-tenant AI-powered chatbot platform designed for the fitness and wellness industry. The Service enables Business Clients to:

• Deploy AI-driven conversational agents across messaging channels including WhatsApp, web embed, SMS, email, Facebook Messenger, Instagram, and Telegram;
• Integrate with customer relationship management (CRM) systems and fitness management software;
• Maintain and query a customizable knowledge base;
• Access business analytics and reporting on member engagement and communication performance;
• Configure and manage AI workflows, system prompts, and automated responses.

A247 reserves the right to modify, enhance, or discontinue any feature of the Service with reasonable notice to Business Clients.

2. Accounts and Registration

To access the Service as a Business Client, you must create an account and provide accurate, complete, and current information. You are responsible for:

• Maintaining the confidentiality of your account credentials;
• All activity that occurs under your account;
• Promptly notifying A247 of any unauthorized use of your account.

End Users do not register directly with A247. Their interactions are facilitated through the Business Client's deployment of the Service, and End Users' rights and obligations toward that Business Client are governed by the Business Client's own terms and privacy policies.

3. Acceptable Use

You agree to use the Service only for lawful purposes. You must not:

• Use the Service to transmit spam, unsolicited communications, or messages that violate applicable messaging platform policies (including WhatsApp Business Policy);
• Use the Service to harass, threaten, defame, or harm any individual or group;
• Attempt to gain unauthorized access to any part of the Service, A247's infrastructure, or data belonging to other Business Clients;
• Reverse engineer, decompile, or attempt to extract the source code of the Service;
• Use the Service to process or store data in violation of applicable privacy laws;
• Introduce malware, viruses, or other harmful code into the Service;
• Misrepresent the AI-generated nature of responses to End Users in a way that causes harm or constitutes fraud;
• Use the Service to deliver medical, legal, financial, or other regulated professional advice without appropriate human oversight and disclaimers.

A247 reserves the right to suspend or terminate access for any Business Client found to be in violation of these requirements.

4. AI-Generated Content Disclaimer

The Service uses artificial intelligence and large language models to generate conversational responses and recommendations. You acknowledge and agree that:

• AI-generated responses are automated and may not always be accurate, complete, or current;
• Responses provided by the Service do not constitute professional advice of any kind, including but not limited to medical, legal, nutritional, financial, or fitness advice;
• Business Clients are responsible for reviewing, configuring, and curating the knowledge base and system instructions that shape AI behavior within their deployment;
• A247 does not guarantee that AI responses will be free of errors, omissions, or biases;
• Business Clients should ensure End Users are appropriately informed that they are interacting with an AI-assisted system.

A247 shall not be liable for any harm arising from reliance on AI-generated content where that reliance was unreasonable or where the Business Client failed to implement appropriate safeguards.

5. Intellectual Property

5.1 A247's Intellectual Property

The Service, including its software, algorithms, platform architecture, user interfaces, documentation, and all A247 branding, is the exclusive intellectual property of A247 You receive only a limited, non-exclusive, non-transferable, revocable license to access and use the Service during the term of your subscription.

5.2 Business Client Content

Business Clients retain ownership of all content they upload to the Service. By uploading content, you grant A247 a limited, non-exclusive license to process and use that content solely for the purpose of operating the Service on your behalf. A247 will not use Client Content to train general AI models without your explicit consent.

6. Data Privacy and Security

A247 processes personal data in accordance with its Privacy Policy, which is incorporated into these Terms by reference. Business Clients are responsible for obtaining all necessary consents from End Users and for complying with all applicable data protection laws.

7. Payment and Subscription

• Fees are billed in advance on a monthly or annual basis as selected;
• All fees are non-refundable except as required by applicable law;
• A247 reserves the right to modify pricing with at least 30 days' prior written notice;
• Failure to pay fees when due may result in suspension or termination of access.

8. Limitation of Liability

• A247 provides the Service on an "as is" and "as available" basis without warranties of any kind, express or implied;
• A247 does not warrant that the Service will be uninterrupted, error-free, or free of harmful components;
• In no event shall A247 be liable for any indirect, incidental, special, consequential, or punitive damages;
• A247's total aggregate liability shall not exceed the total fees paid by the Business Client in the 12 months preceding the event giving rise to the claim.

9. Indemnification

Business Clients agree to indemnify and hold harmless A247 from and against any claims, liabilities, damages, losses, and expenses arising out of your use of the Service, your violation of these Terms, or your violation of any applicable law or third-party rights.

10. Termination

10.1 By Business Client

You may terminate your subscription by providing written notice. Termination takes effect at the end of the current billing period.

10.2 By A247

A247 may suspend or terminate access immediately if you materially breach these Terms and fail to cure within 10 business days, or if required by law.

10.3 Effect of Termination

Upon termination, your license to use the Service ceases. A247 will provide a reasonable opportunity to export your data prior to deletion.

11. Third-Party Services

The Service integrates with third-party platforms including WhatsApp (Meta), fitness CRM providers, and cloud infrastructure providers. A247 is not responsible for the availability or conduct of third-party services.

12. Changes to These Terms

A247 reserves the right to modify these Terms at any time. Material changes will be communicated with at least 30 days' prior written notice. Continued use after changes become effective constitutes acceptance.

13. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of Israel. The exclusive jurisdiction for any disputes shall be the competent courts located in Tel Aviv, Israel.

14. Dispute Resolution

1. Good-Faith Negotiation: The parties shall attempt to resolve any dispute within 30 days of written notice.
2. Mediation: If unresolved, either party may request non-binding mediation in Tel Aviv, Israel.
3. Litigation: If mediation fails, either party may pursue resolution through the competent courts of Tel Aviv, Israel.

15. Contact

A247
Email: support@a247.ai
Website: a247.ai